Breach Wanderers

About the Game

Blending together RPG’s, CCG’s and Roguelike Deck builders, Breach Wanderers is a single player, card-based game that gives players countless strategies to play with! Choose your hero, create your deck and get ready to embark in a cyber-fantasy adventure! Obtain resources to upgrade your guild and your heroes. Unlock new cards to create entirely new decks with pure creative freedom.

My involvement with Breach Wanderers is ongoing, and therefore my list of contributions is also growing. Starting from the beginning, I conducted competitive research and analysis from my own sources online as well as person to person interviews to create a persona for the game and find the target audience.

With the information in hand I created a marketing plan to outline what our goals will be pre launch. The outline had 4 major facets: Influencer Outreach, Awards and Accolades, Events, and SEO/ASO. These were the main plans of attack for the game that we found would be most helpful based on comparable research and the person to person interviews, also paired with creating pitch decks and press kits/press releases for each of these categories, winning us the runner-up for the Big Mobile Indie Pitch!